Marketing for Automotive Business
Television ads, newspaper ads, Pay Per Click marketing and SEO are good for your business but it does not hurt to supplement these with a little creativity. While attracting new customers should be the priority of every business, you must be careful not to neglect your existing customers as their satisfaction comes with free advertising. Well, maybe you will have to spend a dime or two to keep them happy but trust that it will not hurt. Below are a few strategies for effectively marketing your automotive business:
1. Get online ASAP!
Of course, your business needs a web presence, NOW! Being online allows people to find your business easily. 97% percent of people go online when looking for various products and services. This is too huge a number to miss out on. To stay ahead of your competitors your business must at least have a website where people can find information about the business, the products and services, and your contact information. While you’re at it, publish educative posts about cars and their maintenance. Most people know very little about their cars and would appreciate the free information. Remember, you must continually prompt people to sign up for your services by providing a “CONTACT US” link on every page.
2. Use social media
Creating and maintaining an interactive social media page for your business allows people to access you outside your business. Social media is a great way to let people interact with you, learn about your business and inquire about your services without experiencing too much pressure to make a purchase. Social media also allows people who have used your services to give feedback about their experience which is what potential customers are interested in. People love their vehicles and want to ensure that they are giving their trust to the right business. Through social media, you can learn what your customers feel you are doing wrong and what they feel you are doing right. It also allows you to get a feel of what kind of services or products people are more interested in.
No one will sign up faster than someone who has something to gain besides the excellent quality of the services you offer. Offer discounts, coupons or rewards for customers who make a certain amount of purchases to encourage them to keep coming. You may also offer certain rewards for customers who give you referrals. You will not only gain new customers but also make your existing customers more loyal to your business. Always remember, people, go where they feel appreciated.
4.Beehive Web Solutions- the marketing partner your automotive business needs!
Having helped businesses like Advanced Applications, Revenue Maximization Group, Sunlit Merchant Services, Del-Mar-Solana Beach Rotary, and Robin Retail Group to grow, we are just the right marketing agency for you. Since we opened our doors in 2010, our activities have been premised on the commitment to help our customers achieve their desired goals. We value relationships with our customers and strive to grow their businesses in every possible way.
Do you have an automotive business?
Well, call us TODAY or send us an email. At Beehive, we are always available for our customers. Contact us today for a free consultation and let us scale your marketing to unimaginable heights!
I started off just needing a logo for my company so I could make business cards. Alex and his team did such a great job I decided to use them to build my company’s first website. Within a few weeks the site was up and custom built to everything I wanted. I will definitely be using Beehive for my next project.
We have done 5 custom videos with Beehive and had great feedback on all of them. In the day and age of digital marketing, this is a no brainer.
I tried other companies and I paid them and they didn’t deliver what they said they would do . We need to value those like Alex and Beehive that have class and integrity in their life and work place . Thank you Alex for years of managing my website and being there for my needs.
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